
WELCOME10 for flat 10% instant discount on checkout.This book prepares students of management who specializes in Commerce, Entrepreneurship Management, BBA, MBA, or Business Strategy related subjects, Entrepreneurial practitioners, and includes the dynamic concepts of newer Entrepreneurial Strategies happening across the world, and also caters to the syllabus for BBA and MBA of all the leading Indian Universities specifically to Bangalore University, Anna University, Bharathiar University, Kerala University, Calicut University, and other Indian Universities.
Complete unabridged work with full editorial oversight
80 GSM acid-free paper built to resist yellowing
Section-sewn spine crafted for lay-flat reading
Distinguished Literary Contributor
P. Lalitha is a renowned author whose cataloged publications are preserved in our repository.
“A seminal addition to any library. Lucid, insightful, and meticulously researched from first principles.”
Combine this volume with complementary works from the same discipline to build a complete library.

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